PARKYLIFE

 Gathering together the brightest slices of positivity from across the Parkyverse, so the newly diagnosed can benefit from the optimism of others living with the condition.

Centred around a deck of cards chock full of parky hacks, tips, quotes, stories and inspiring people, Parkylife does away with stereotypical imagery of old men in cardigans and  looks on the brighter side of what is an awful disease.

 Creative Direction - Louise Shipley & Rob Jenkins
Creatives - Angus Prior, Nina Mitchell, Anna Loveland 
Designer - Nicola Fletcher